Barnabas Kegye

Vice President, Global Creative DMI - L’oréal at IT Cosmetics

Barnabas Kegye has a diverse work experience in the creative field. Barnabas most recently worked as the Vice President, Global Creative DMI at IT Cosmetics, where they were responsible for building a strong brand identity through creative vision, storytelling, and design insights. Prior to that, they were the Senior Creative Director at Arbonne, leading the successful rebranding and generating record-breaking revenues through innovative marketing campaigns. Barnabas also served as the Senior Creative Director at Beautyblender, leading the brand's digital transformation and redefining the brand experience. Barnabas has extensive experience in global creative direction, as seen in their role as the Global Creative Director at ERNO LASZLO, where they modernized the brand and expanded its presence in Asia. Barnabas also worked as a Visual Creative Planner at New York & Company and as a Creative Consultant at Chanel & Lacost. Barnabas'searly career includes roles at Victoria's Secret and Pier59 studios, where they gained experience in visual merchandising, coordination, and photo retouching.

Barnabas Kegye attended the Fashion Institute of Technology, where they pursued a field of study in Advertising and Marketing Communication. However, the specific years of their education and whether they obtained a degree remain unknown.

Location

New York, United States

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IT Cosmetics

IT Cosmetics is the fast-growing beauty brand built by Jamie Kern Lima.IT Cosmetics makes more than 300 beauty products, focusing on color cosmetics, brushes, tools, and most recently, skin care, which the company launched earlier this year. On QVC, Lima is known to remove her makeup to show the rosacea that prompted her to start the business inthe first place – and then reapply her cosmetics live on television.