Crystal W. McCall

Crystal W. McCall has extensive experience in brand management and marketing, currently serving as Senior Manager of Relationship Marketing at ITG Brands since June 2015. In this role, Crystal oversees the development and execution of marketing plans for Discount brands. Previously, Crystal spent nearly 18 years at Lorillard Tobacco Company, advancing from Assistant Manager in Production Services to Brand Manager for Newport, where strategic brand marketing programs were implemented. Crystal's career began at Nabisco, Inc., holding various roles that included Purchasing Services Coordinator and Senior Inventory Analyst. Crystal holds a Bachelor of Arts in English from North Carolina State University.