Adriana san Miguel

Adriana San Miguel is an experienced digital marketing strategist with a diverse background in brand management and creative design. Currently at JBC Soldering Tools, Adriana plans and executes brand strategies, campaigns, and digital content while managing brand collaborators and audience engagement. Prior experience includes serving as an art director at DoubleYou, where Adriana developed digital brand strategies for notable clients such as Volotea, Evax, and Nespresso. As a Jr. Brand Planner at Collaborabrands, Adriana conducted in-depth consumer research that enhanced brand-consumer connections. Earlier roles include Jr. Art Director at Playground and graphic designer at MIUNA, focusing on design consistency and digital strategies. Adriana holds a Master in Brand Strategy and Creative Brand Management from Universitat Pompeu Fabra and has pursued additional education in design management and entrepreneurship.