JOAB
Anette Hall is an accomplished financial executive with extensive experience in finance and management across various organizations. Currently serving as Chief Financial Officer at JOAB since March 2022, Anette previously held the role of Group Financial Controller at Plasman and Finance Director for the Nordics at Zimmer Biomet, where responsibilities included leading regional finance functions, business planning, and performance enhancement. Anette also served as Finance Director at Biomet Cementing Technologies, Finance Manager at Collins & Aikman Automotive, and Finance Manager at Etamine SA. Anette began a career in finance as a Revisorsassistent at PWC. Anette holds an MBA from United Business Institutes and a Bachelor's degree in Business Administration from the University of Gothenburg.
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JOAB
JOAB is a leader in the bodybuilding industry for trucks in the Nordic region. We develop, manufacture, and sell skip loaders, hook lifts, flatbeds with cranes, the market's smartest swap system Cameleont™, as well as Refuse Collection Vehicles (RCVs). JOAB is also the exclusive distributor of HMF cranes in Sweden and Finland. Our customers are private and municipal recycling contractors, haulers, truck manufacturers, truck dealers and other bodybuilders. More than 50 years' experience within the industry has given us a wealth of expertise. JOAB is quality and environmentally certified according to ISO 9001 and ISO 14001 and offers high-quality products, technical know-how and service for the best long-term solution and investment for our customers. We actively work to reduce our environmental impact. After recent investment, we now have completely fossil-free heating in our main production facility. In our product development, we work with the life cycle perspective and our recently launched hook lift from the EcoDrive range significantly reduces fuel consumption. This results in reduced carbon dioxide emissions during its life cycle when operating on fossil fuels. During electrical operation, the range is extended significantly thanks to JOAB EcoDrive's reduced energy consumption. Our flexible organization and ambition to work closely with our users have created a strong brand. The best proof of this is the recurring trust our customers have in us. We currently have operations in Gothenburg, Dals Rostock, Lessebo, Malmo, Jordbro, Täby and Blomstermåla, as well as Nurmijärvi & Närpes in Finland. Since its inception in 1963, JOAB has continually expanded and gained market share. About 40% of sales go to exports, primarily to the Nordic countries but also to Switzerland, Austria, and the Baltic countries.