Joi + Blokes were created to disrupt the outdated, one-size-fits-all approach to hormone and preventative care. After personal health struggles and a lack of answers from the traditional system, founders Josh and Katy Whalen built diagnostics-first platforms designed specifically for men and women. Through personalized treatment plans, advanced lab testing, and a functional medicine approach, Blokes supports men’s health and longevity, while Joi specializes in helping women navigate perimenopause, menopause, and hormonal imbalance with real, evidence-based solutions. The mission is simple: empower people to feel like themselves again—stronger, sharper, and more alive.

Health & Wellness

Joi+Blokes

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