Katrina L.

Katrina L. is a seasoned professional with extensive experience in sales and account management, currently serving as a Senior Sales Account Manager at JoVE since 2019, focusing on the Taiwan/Hong Kong/Macau/Thailand/Malaysia markets. Katrina has a strong track record in developing customer-centric strategic account plans, managing relationships with senior executives, and preparing comprehensive proposals. Previously, Katrina held the role of Sales Account Manager at JoVE, where successful account management and sales strategies led to significant revenue growth. Prior experience includes serving as a Customer Success Manager at Whale Logistics, managing international freight operations, and a Sales & Marketing Manager at JoVE, where Katrina expanded market share and exceeded sales targets. Earlier career highlights include co-founding Bobii Creative Co. in Taiwan, overseeing projects, and working as a Society & Finance Journalist at CTI Television Inc.