Bryce McAnally

Bryce McAnally currently serves as the Senior Director of National Brand Advertising at Kaiser Permanente, where responsibilities include enhancing brand awareness and improving KPIs, achieving a remarkable 363 percent year-over-year increase. Prior to this role, Bryce held various significant positions, including Director of Global Brand Advertising at Visit California, where strategic advertising initiatives led to record incremental spend, and Director of Media and Programs for SocialMedia.org. Bryce has a strong background in marketing and advertising, having worked at Runyon Saltzman & Einhorn and other prominent organizations, with expertise in digital and traditional media strategies. Educational qualifications include a BA in Communication Design from California State University, Chico, and an MBA in Marketing and Organizational Behavior from California State University-Sacramento. Additionally, Bryce is an active board member for Society for the Blind and has contributed to numerous initiatives throughout the career.