Rogier van Kalmthout

Rogier van Kalmthout is a seasoned professional in the field of marketing and media, currently serving as the Creative Domain Lead NL at Kantar since April 2019, where responsibilities include managing a team of 7-10 FTEs and overseeing the pre-testing of campaigns. Previously held roles include Team Manager and Media and Creative Specialist, focusing on enhancing client advertising impact and evaluating media efficiency. Prior to Kantar, Rogier served as a Client Consultant and Account Manager at Kantar Public, managing large governmental campaign accounts, and worked as a Research Consultant at TNS NIPO. Early career experience includes project management at Veldkamp. Rogier holds a Master’s degree in Social Psychology from the University of Amsterdam, a Marketing A certification from ICM, and a Bachelor’s degree in Psychology and Society from Tilburg University.