Sera Alper Zabala

Sera Alper Zabala is a seasoned professional with extensive experience in social media and influencer marketing, co-founding Localite Productions in April 2017 and serving as Co-Founder. Sera currently holds the position of Head of Social Media & Influencer Marketing at Karma and Luck, achieving significant growth in online sales and brand awareness through data-driven campaigns. Sera has previously served in various roles, including Director of Social Media & Influencer Marketing at Yafa Pen Co and Social Media & Influencer Marketing Manager at allheart, where innovative strategies resulted in impressive follower and engagement increases. Sera's career also includes founding PMSBOX, a subscription service aimed at combating Period Poverty, as well as impactful positions in agencies like MEC Interaction and Tribal Worldwide Istanbul, contributing to campaigns for major brands and driving substantial revenue growth. Sera holds a B.A. in Communication, Psychology, and IT from the University of Massachusetts Amherst.