Keywords Studios
Bertrand Bodson brings deep experience in driving and executing growth strategies for international businesses. He has a 23-year career in establishing new business models and innovative platforms, developing strategic partnerships, international expansion and digital transformation. He was Chief Digital Officer and a member of the executive committee for global healthcare leader Novartis since 2018, where he led the digital transformation of the business, leading large-scale teams, securing a number of strategic partnerships and playing a key role in the development of its corporate culture. Bertrand previously spent four years as Chief Digital and Chief Marketing Officer at Sainsbury’s Argos where he led the transformation from a traditional catalogue business to the third largest online retailer in the UK. He subsequently led the integration of Argos into the Sainsbury’s store network. Early experience includes senior roles involved with content-creation and entertainment at EMI Group, Bragster (which he co-founded) and Amazon. Bertrand is a graduate of Harvard Business School and McGill University. He is currently a non-executive director of Tesco plc and Wolters Kluwer N.V.
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Keywords Studios
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Keywords Studios Plc supplies localization and localization testing services. The Company's segments include Localization Services, which relate to translation and cultural adaptation of in-game text and audio scripts across multiple game platforms and genres; Localization Testing, which involves in testing the linguistic correctness and cultural acceptability of computer games; Audio/Voiceover Services, which relate to the audio production process for computer games and includes script translation, actor selection and talent management through pre-production, recording and post-production; Functional Testing, which relates to quality assurance services provided to game producers to ensure games functions as required; Art Creation Services, which relate to the production of graphical art assets for inclusion in the video game, and Customer Support, which relates to the live operations support services, such as community management, player support and associated services.