Yuzhu Zhang

Team Lead 1p Advertising at Kleinanzeigen

Yuzhu Zhang is a seasoned professional with extensive experience in data strategy, machine learning, and advertising yield optimization. Currently serving as Team Lead for Relevance & Personalization and Data Automation at eBay Kleinanzeigen since May 2021, Yuzhu focuses on developing machine learning products for automating advertising processes. Previously, as Senior Manager of Advertising Data Strategy at Delivery Hero, Yuzhu consulted on pricing strategies and led the implementation of a dynamic pricing system for the APAC region. Prior roles at eBay Kleinanzeigen included Advertising Yield Manager and Advertising Pricing Analyst, where key contributions included the development of an automated pricing prototype and A/B testing frameworks. Academic qualifications include a Master's degree in Public Policy from Hertie School and Bachelor's degrees in Social Sciences from Humboldt-Universität zu Berlin and German Studies from Beijing Foreign Studies University.

Location

Berlin, Germany

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Kleinanzeigen

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Kleinanzeigen is a free online classifieds market that brings the joy of sustainable trade to everyone. Users buy and sell on Germany's No. 1 for classifieds mainly second-hand. In this way they make an active contribution to more sustainability. On average, more than 50 million ads are available in numerous categories – from children's supplies to electronics and real estate. Kleinanzeigen also offers small and medium-sized businesses the opportunity to present their services online. Around 35 million users per month make Kleinanzeigen one of the most widely used websites in Germany. Kleinanzeigen was launched in September 2009 as eBay Kleinanzeigen. Since June 2021, the company has been part of Adevinta, a leading global provider of online classified ads. In May 2023, the name was changed to Kleinanzeigen.


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201-500

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