KRAVE Jerky
Jonathan Sebastiani is a seasoned professional in the consumer products sector, currently serving as a Founding Partner at Sonoma Brands Capital since January 2016, where innovation and investment in category-disrupting brands are prioritized. In addition, Jonathan plays an active role as an investor in multiple companies, including Milk Bar, Bachan's, and several others, while also holding the position of Founder and CEO at Krave Pure Foods, Inc. since January 2009, leading the charge in creating high-quality, artisanal jerky products. Jonathan's educational background includes an MBA from Columbia Business School and a Bachelor of Science in Economics from Santa Clara University, complemented by studies at UC Santa Barbara.
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KRAVE Jerky
KRAVE is a producer of culinary-style meat and protein snacks. A cut above the old, leathery, chemically processed products, KRAVE represents a jerky renaissance, providing an all-natural snack that is both healthy and flavorful. KRAVE saw the opportunity to disrupt this sleepy food category with an elevated product that is all beef and no bull andhas premium flavor profiles and healthier attributes.It was founded in 2009 and is headquartered in Sonoma, California.