Krusteaz
Kelsey Kirkman (Perrin) has extensive experience in brand and marketing management across various companies such as The Krusteaz Company, Starbucks, Nordstrom, and Wunderman. They specialize in developing strategies for demand-driving marketing campaigns, managing paid media strategies, executing social media campaigns, and collaborating with cross-functional teams to meet campaign objectives. Kelsey holds a degree in Business and Marketing from the University of Washington.
Krusteaz
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A 92-Year-Old Company with the Spirit of a Startup. What started in 1932 by an entrepreneurial woman in Seattle named Rose Charters is today one of the most beloved baking mix brands in America, Krusteaz®. Family-owned and operated, we believe in prioritizing people, dreaming big, and always doing the right thing – for our customers and our team members. These are the values that have helped us earn a reputation as a people-first community of makers and innovators, known for integrity, purpose, and a history of inspiring joyful connections. The Krusteaz Company headquarters is located in Tukwila, WA, just outside of Seattle, and products are sold through retail, foodservice, and club store channels throughout the United States. The Krusteaz Company employs 900+ employees and is committed to addressing food insecurity in partnership with Boys & Girls Clubs of America through the “Feeding Great Futures” initiative, as well as work with Food Lifeline, Feeding America and other local non-profit organizations.