Samuel J. Coleman

Samuel J. Coleman has a diverse professional background with a strong focus on ecommerce analytics and marketing. Currently serving as the Manager of Ecommerce Analytics at L.L.Bean since December 2018, Samuel guides strategic planning through data-driven insights and manages a team of analysts. Previous roles include Lead Marketing Analyst and Senior Marketing Analyst at L.L.Bean, where Samuel specialized in optimizing marketing investments and enhancing customer journeys. Prior experience includes serving as Ecommerce Marketing Coordinator at Johnny's Selected Seeds, where analysis of search engine marketing was key, and leadership roles in camp management with Wolfe's Neck Farm and YMCA Camp Coniston. Samuel holds a Bachelor of Science degree in Ecology and Evolutionary Biology/Natural Resources from Cornell University.