Santiago Daniel Flecha

Santiago Daniel Flecha is a highly experienced professional in technical sales and consulting, currently serving as the Senior Technical Sales Manager for Latin America at LabWare since April 2013. In this role, Santiago is also recognized as a Global Mobile Subject Matter Expert and a Regional Salesforce Subject Matter Expert. Santiago's expertise extends to consulting services, implementing solutions in both regulated and non-regulated industries. Prior to LabWare, Santiago founded and served as CEO of Creativa-Soluciones, providing web-based product solutions and web design services from June 2010 to December 2014. Previous roles include IT Architect and Senior Developer at Iplan Telecommunications, where a focus on cross-area integration and billing requirements was pivotal. Santiago began a career in software development as a Junior Developer at Liderar from March 2003 to September 2005. Santiago holds a degree from Universidad de Palermo.