LADbible Group
Alice Shaw is an experienced media professional with a focus on content editing and audience engagement in the entertainment industry. Currently serving as Channel Manager and Social Editor at LADbible Group since July 2021, Alice adeptly manages content for Facebook, overseeing engagement metrics and post scheduling. Previous roles include Music Researcher for ITV's The Voice Kids and audience research for The Voice UK, where detailed content management and editing skills were honed using tools like Adobe Premiere Pro and Google Drive. Alice's background includes positions as a Junior Video Editor, Production Assistant, and various runner roles at ITV and other production companies, showcasing a well-rounded expertise in video production and audience interaction. Alice holds a degree in Creative Media Production from The University of Salford.
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LADbible Group
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Founded in 2012, LADbible Group has redefined entertainment and news for a social generation. With a global presence, and offices in the UK, Ireland and Australia, LADbible Group has grown to become the biggest social publisher in the world. Reaching an audience of over 584 million every month, in October it recorded over 140 million engagements on Facebook and Instagram and an incredible 1.6 billion across 2020 as a whole. LADbible Group operates across all major social publishers including Facebook, TikTok, Snapchat, Instagram and YouTube and reaches 69 million monthly users across its five websites. LADbible Group has been widely recognised across the industry for its impactful and perception changing campaigns. From award winning social good campaigns such as ‘Trash Isles’ which won eight Cannes Lions, to most recently ‘Blood Without Bias’ that has been awarded 27 times to date [including D&AD Awards, Campaign Media Awards, Marketing Society Brave Awards and most recently The Drum Social Purpose Grand Prix]. LADbible Group understands first-hand how to drive engagement like no other.