LAist
Sophie C. is an accomplished marketing and communications leader, currently serving as the Director of Marketing & Communications at Southern California Public Radio since July 2022. Previously, Sophie held several strategic roles at the Los Angeles Times, including Sr. Manager of Media & Marketing Partnerships and Digital Strategy Manager, where responsibilities encompassed crafting comprehensive marketing strategies and managing multi-channel media campaigns. Sophie has also contributed as an Account Executive at Beachfront Media, Digital Sales Planner at Tribune Publishing, and held sales assistant positions at KABC-TV and KDOC-TV, demonstrating a robust background in digital marketing, audience analysis, client relationship management, and revenue generation. Sophie holds a Bachelor of Arts in Sociology from UC Santa Barbara and further education from UCLA Extension.
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LAist
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Southern California Public Radio (SCPR) is a member-supported public radio network that operates LAist 89.3 FM (formerly KPCC) in Los Angeles and Orange County, 89.1 KUOR-FM in the Inland Empire, 90.3 KVLA in the Coachella Valley, 89.9 FM in Santa Barbara, and 89.5 KJAI Ojai in VenturaCounty. Reaching more than 700,000 listeners every week, SCPR is the most listened-to public radio news service of any kind in Southern California. SCPR serves the diverse communities of Southern California with award winning local news coverage as well as the most National Public Radio (NPR) content available anywhere in the region. SCPR's flagship station, KPCC, has garnered more than 300 journalistic honors since 1999, more than all of the other radio stations in Los Angeles combined. SCPR features signature public radio programs from APM, the BBC and PRI. Listeners around the globe can access news, join blogs, download podcasts, as well as hear a live web stream at www.kpcc.org.