LALO Tequila
David Armenta Guajardo has a diverse work experience that spans various industries and roles. In 2016, they worked as an Analyst at Sintec, where they made significant improvements to commercial processes, formed alliances with skeptical directors, and increased inventory fulfillment and delivery efficiency for customers. David also conducted data analysis and interviews to identify cost-saving opportunities and recommended sourcing centralization. Additionally, David designed strategic sourcing processes and guided clients through the implementation of sourcing strategies.
In 2018, they co-founded Dyneg, and in 2020, they joined Eli Lilly and Company as a Migraine Brand Manager and later as a Diabetes Marketing MBA Intern. David'scontributions at Eli Lilly and Company include managing brand marketing for migraine products and completing an internship focused on diabetes marketing.
In 2022, David took on the role of Senior General MKTG at Amazon Business, where they were responsible for general marketing activities until their departure in 2023. Currently, they are the Commercial Manager at LALO Tequila, a position they have held since March 2023.
Overall, David Armenta Guajardo has a proven track record of driving improvements, managing projects, and contributing to the success of various organizations.
David Armenta Guajardo earned their Master of Business Administration (MBA) degree from the Texas McCombs School of Business. Due to the Covid-19 pandemic, they had a one-year deferral before starting the program, which lasted from 2019 to 2022. Prior to their MBA, David completed their undergraduate studies at The George Washington University, obtaining a Bachelor's Degree in Economics from 2012 to 2016. Before attending university, they attended Portsmouth Abbey School from 2009 to 2012, and the American School Foundation of Monterrey from 1999 to 2009. The degree names and fields of study for their schooling before university are unspecified.
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LALO Tequila
Our tequila is named after our founder, Eduardo “Lalo” González, the nickname given to him by his grandfather, the father of premium tequila, Don Julio González. Lalo continues the legacy of his father and grandfather with a bold new approach to perfecting blanco tequila. After nearly a decade in the industry seeing tequila follow many different trends, friends Davíd and Lalo sought to create a truly pure blanco tequila. What began as a small, private batch for our friends & family in Guadalajara turned into a tequila high in demand for its taste and purity, so we are excited to now share LALO with the world. LALO blanco represents the truest and purest spirit on Earth, with no barrels or additives, boldly presenting the taste of the finest agave from the Jalisco highlands. This is why we only make tequila blanco, handpicking the finest agave, and using a traditional cooking process. We distill only twice to maintain the integrity of our agave and add no flavors or additives. Each bottle of LALO is 100% pure. During fermentation, we introduce a proprietary yeast used in Champagne to combine the richness of our agave with the subtle fruity notes of wine. With LALO, our ingredients are only agave, yeast, and water to honor the complex essence of agave.