Land App
Alex Wakeford is an accomplished finance professional with extensive experience in senior leadership roles across various industries. Currently serving as Chief Operating Officer at Land App since September 2023, Alex focuses on sustainable land use through data and technology. As Chief Financial Officer at Blackpoint Biotech plc since April 2022, Alex contributes to the development of innovative healthcare products. Additionally, as Portfolio/Fractional CFO at Nirrie since February 2021, Alex supports entrepreneurial businesses with CFO consultancy. Previously, as Finance Director at Secret Escapes, Alex was instrumental in achieving significant revenue growth of 8x during a seven-year tenure. Alex's career began as Assistant Manager at PwC and progressed to Assistant Director in Corporate Finance at Deloitte UK, providing advisory services to companies facing insolvency. A Chartered Accountant, Alex holds a degree from ICAEW.
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Land App
From climate change to deforestation to sustainable food production, the major challenges facing our generation revolve around how land is used and managed. We founded our company to tackle these issues, which we do by helping people make the right land use decisions through data and technology. Interested in working for us? Visit our Careers page: https://thelandapp.com/careers/ We believe that bringing together data, advice and incentives in a cloud-based platform can help people make informed decisions and manage land for long-term economic, environmental and social benefits. Our vision is a world where our data and technology empowers businesses, enhances our natural environment, and organises meaningful collective action on global sustainability challenges. The Land App is the first step on this journey as a user-friendly online mapping tool designed for land managers and their advisors. Launched in 2017, The Land App is now trusted by over 4,000 rural teams and professionals across the UK, including: national land agents such as Savills and Strutt & Parker; land managers such as the Goodwood Estate and the RSPB; and government agencies such as National Parks.