Lectra
Lina Bounchanh is an accomplished marketing professional with extensive experience in campaign management and digital marketing. Currently serving as EMEA Campaign Manager at Lectra since March 2022, Lina oversees marketing campaigns for a marketplace management solution, optimizing digital initiatives to enhance sales. Previously, as Global Paid Social Manager, Lina managed various paid campaigns across platforms like LinkedIn and Google Ads, driving lead generation and market growth. With a solid foundation in social media strategies acquired during roles at Aressy and Google, Lina has adeptly handled both B2B and global marketing initiatives. Lina holds a Master's degree in Économie de gestion from ISG Institut Supérieur de Gestion and is pursuing further education at Hong Kong Baptist University.
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Lectra
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Lectra SA is a France-based company that is active mainly in the provision of technology solutions. It offers integrated technology solutions, such as software and associated services, spare parts and consumables, trainings and consulting services, which are designed for industries using textiles, leather, industrial fabrics, or composites to manufacture their products. It serves markets such as fashion, automotive and furniture, as well as a broad array of other industries, including aeronautics, marine, wind turbine, and personal protective equipment. Lectra SA develops its offer in more than 100 countries. It is active in Europe, Asia-Pacific region, Americas, China, and Australia, among others. The Company operates through its numerous subsidiaries, which include Lectra Systems Pty Ltd, and Lectra USA Inc., Lectra South Korea and Kubix Lab.