Legends
Emily Bortz is a seasoned professional in partnership marketing, currently serving as Senior Manager, Partnership Development at San Diego FC since July 2021, following a successful tenure at Philadelphia Union where roles included Senior Manager, Partnership Activation, and Senior Manager, Partnership Marketing. With a proven track record of managing significant revenue and partnership agreements, Emily has successfully facilitated over $3.5 million in revenue and upsold over $100,000 in renewals. Prior experiences include various managerial and coordinator positions at Philadelphia Union, where responsibilities encompassed facilitating partnerships with major brands such as Adidas and Toyota, as well as coordinating logistics for high-profile events. Emily's educational background includes a Bachelor of Arts in Public Relations and Marketing from The University of Alabama.
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Legends
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Founded in 2008, Legends is a premium experiences company with six divisions operating worldwide - Global Planning, Global Sales, Hospitality, Global Partnerships, Global Merchandise, and Global Technology Solutions - offering clients and partners a 360-degree service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. They are the industry leaders in designing, planning and realizing exceptional experiences in sports and entertainment. The Yankees and Dallas Cowboys founded Legends in 2008, with the company initially focused on running concessions and retail merchandising at their stadiums and other sports venues and entertainment complexes. Since then, Legends has become a major player in the sports business ecosystem and expanded to hospitality, sponsorships and numerous other areas.