Leighton Broadcasting
Brendan Potter is a skilled Digital Content Specialist and On Air Personality at Leighton Media, where responsibilities include coordinating events to boost brand visibility and managing multiple social media channels using advanced tools. Brendan has a diverse background in promotions, events, and public relations, demonstrated through experiences as a president and various leadership roles in Tau Kappa Epsilon Fraternity and the Interfraternity Council. Educational qualifications include a Bachelor's degree in Critically Applied Sociology and Communication Studies from St. Cloud State University and a certification in Community Health Work from Minnesota West Community and Technical College. Previous experience as a journalist and sales representative further showcases Brendan's expertise in content creation and relationship building.
Leighton Broadcasting
Leighton Broadcasting is a media company serving nearly all of Minnesota and parts of North Dakota. We cover the center of the state, from border to border, and also extend toward the northwest and southeast corners. If your radio marketing strategy needs to reach families in Detroit Lakes, college students at Winona State University, or any audience in between - we can help. In addition to our many radio stations, we own a number of sister companies that allow us to provide full-service marketing, promotions, and interactive designs to companies throughout our coverage area. Our sister companies include Magnetic Spark, Leighton Events, Leighton Engage and Vye. With all of these companies included in the fold, working with Leighton Broadcasting provides a comprehensive approach for marketing, advertising, branding, and promoting your company. Our innovative BrandsFormation system, developed by author and business consultant Chuck Mefford, is the playbook your company needs to present a consistent message to your customers and vendors.