lemlem
Loriane Echinard has extensive work experience in the field of e-commerce and digital marketing. Loriane is currently serving as the Director of Ecommerce at lemlem since November 2022. Prior to that, they held the position of Ecommerce & Digital Marketing Manager, North America at Jacadi from February 2021 to October 2022. Loriane also worked as an Ecommerce Specialist at Bulgari from April 2018 to February 2021. Before that, they worked as a Digital Marketing Consultant at OperaNuts from December 2017 to January 2019. Loriane has also held roles at renowned luxury brands such as Louis Vuitton, CHANEL, The Kooples, Caroll, and Baccarat in various marketing and customer service positions. Overall, they have a diverse background in e-commerce, digital marketing, and client development.
Loriane Echinard began their education in 2005 at Lycée René Descartes, where they pursued a high school degree with a focus on Physical Sciences. From 2008 to 2010, they attended Lycée Saint Just, Classe Préparatoire aux Grandes Ecoles, specializing in Mathematics and Economics. Following that, they enrolled at SKEMA Business School in 2010 and completed their Master's degree in Global Luxury Management in 2014. In the same year, they also pursued their Master's degree in the same field at North Carolina State University.
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lemlem
lemlem is an artisan-driven resort wear women's collection made in Africa. Supermodel and Activist Liya Kebede was inspired to launch the brand following a trip to her native Ethiopia where she met a group of traditional weavers who no longer had a market for their craft. Meaning to bloom and flourish in the Ethiopian language of Amharic, lemlem is committed to elevating artisanship and expanding production and jobs across Africa. The core collection is handwoven from natural cotton in Ethiopia and lemlem is steadily expanding partnerships with additional artisan groups across Africa. Women are at the heart of lemlem and the brand is committed to helping them thrive both within its workshops and beyond through its support for lemlem Foundation.
Employees
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