Masahiro Uchida

Director Of Global Collaborations & Customization, Design & Product Innovation at Levi Strauss & Co

Masahiro Uchida has over three decades of experience in the apparel and merchandising industry, currently serving as the GM of Signature Athletes Apparel & Accessories at New Balance since August 2024. Prior to this, Masahiro held various roles at Levi Strauss & Co. starting in August 2016, including Director of Global Collaborations & Customization, Design & Product Innovation, and Global Merchandising Head of Collaboration. Masahiro's extensive career at Nike from April 1993 to June 2016 included positions such as Product Creation Director and Divisional Merchandising Manager. Masahiro Uchida is a graduate of Wako University.

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Boston, United States

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Levi Strauss & Co

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Levi Strauss & Co. is one of the world's largest brand-name apparel companies and a global leader in jeanswear. The company designs and markets jeans, casual wear and related accessories for men, women and children under the Levi's®, Dockers®, Signature by Levi Strauss & Co.™, and Denizen® from Levi’s® brands. Its products are sold in more than 110 countries worldwide through a combination of chain retailers, department stores, online sites, and a global footprint of approximately 3,000 retail stores and shop-in-shops.


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10,000+

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