Lextant
Vida L. is a seasoned professional in user experience design, currently serving as the Director of User Experience Design at Lextant since January 2015, following roles as Associate Director, Senior User Experience Designer & Researcher, and User Experience Designer and Researcher. With a focus on human experience research and design, Vida's work at Lextant employs art and science to innovate and understand user needs. Prior experience includes freelancing as a Visual Designer at Vida Law Designs, creating branding and collateral materials, and internships as a Brand Manager at Skreened and a Graphic Design Intern at GL Associates. Educational credentials include a Bachelor of Science in Design with a focus on Visual Communication Design from The Ohio State University and a study abroad program at Kyonggi University.
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Lextant
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Lextant is an experience-centered research and design partner whose customer-led innovation techniques connect consumer behaviors and desires to products.