Kian Cheng

Kian Cheng, MBA, currently serves as the Director of Marketing & Product Strategy at LGE Community Credit Union, where responsibilities include the development of strategic marketing initiatives, oversight of product strategy teams, and collaboration on marketing campaigns and product development. Previous experience includes roles as a Marketer at Constangy, Brooks, Smith & Prophete, LLP, where Kian managed the firm’s website and marketing events, and positions as a Digital Marketing Consultant with YP and GE, focusing on search engine marketing and digital campaign execution. Kian’s career also encompasses a digital marketing role at Abbott, where online marketing initiatives were developed, and a marketing research analyst position at South African Airways, emphasizing data analysis and competitive intelligence. Academic qualifications include an MBA and ongoing doctoral studies in Business Administration.