Benoit Vatere

Benoit Vatere is an accomplished media executive currently serving as Chief Media Officer and Media Advisor at Liquid Death since July 2024. As the Founder of VTAGZ by Mammoth until its acquisition in November 2024, Benoit led the development of an innovative SaaS platform designed for CPG brands, facilitating the integration of digital marketing and experiential initiatives. Previously, Benoit held the position of CEO at PlayHaven, a mobile gaming monetization platform with extensive user reach, and worked as an Entrepreneur in Residence at Science. Benoit also contributed to LookSmart as VP of the Distribution Network and co-founded magnify360 and Popular.fr, enhancing client relationships and pioneering digital advertising approaches. Benoit holds a Master’s degree in Engineering and Marketing from Ecole Nationale Superieure des Sciences Agronomiques de Bordeaux.