LOGIC
Heba El Enna has a diverse professional background in various industries such as pharmaceuticals, dairy, and telecom. Heba currently holds a position as a Strategy Advisor and Board Member at HAYLA and is a Partner at LOGIC Consulting. With experience ranging from internships to senior management roles, Heba has a strong foundation in marketing, branding, and product management. Heba holds a Bachelor of Arts degree in Political Science and Government from The American University in Cairo.
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LOGIC
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LOGIC was established in 1998, at the turn of the millennium, bringing change, opportunities and challenges to businesses globally. At the heart of LOGIC's mission is 'Sustainability'. Gradually, “Sustainability” became part of the business dialect, with an apparent need to identify creative solutions that would support family businesses and corporates and ensure business continuity when facing real challenges of the economy and global resources. With a firm belief in our mission, LOGIC’s teams collective knowledge, stemming from its leaders diversified backgrounds and solid corporate experiences along with a group of young intellectual and bright consultants, designed creative solutions to serve our clients and witness their transformation journey to achieve their desired goals.