Ailsa Claxton

Ailsa Claxton is a seasoned professional in customer insight and market intelligence, currently serving as the Head of Customer Insight & Market Intelligence at London Business School since October 2022. Ailsa has previously held significant roles, including Global Insight Lead for Modern Oral at British American Tobacco and Regional CMI Director at pladis Global. Additional experience includes positions as Global Insight Lead for Häagen-Dazs at General Mills, Head of Consumer & Shopper Insight at Yoplait, and various insights management roles at Bacardi, SABMiller, and earlier at British American Tobacco. Ailsa holds a degree in Managerial and Administrative Studies with a specialization in Marketing and Market Research from Aston University, completed in 1998.