Lulusar
Myra Malik is an accomplished professional in the field of digital operations and e-commerce, currently serving as the Digital Operations Lead at Lulusar since February 2023. Previously, Myra held the position of Ecommerce Manager and Assistant Manager for E-commerce at JOMO from September 2020 to May 2023. Myra's career in e-commerce began at Sapphire Retail Limited, where roles included Ecommerce and Business Development Analyst from July 2018 to September 2020. Myra holds a Bachelor of Business Administration degree in Marketing from the Lahore School of Economics, where studies were completed from September 2014 to June 2018.
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Lulusar
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Since March 2017, Lulusar has been serving today’s modern and independent woman with functional and affordable fast fashion that fills a gap in the current oversaturated market. Currently serving customers online across Pakistan, US, Canada, UK and Dubai. Lulusar proudly showcases its innovative designs through 11 concept stores across Pakistan, including prime locations in Lahore, Karachi, Islamabad, Faisalabad, and Multan. Our expanding presence ensures that our unique fashion offerings are accessible to more customers nationwide. Lulusar’s name comes from the beautiful and untouched lake in Kaghan Valley, showcasing the brand’s love and connection with Pakistan. Using state-of-the art resources such as advanced pattern design technology and virtual 3D fit, and forecasting analytics, Lulusar has evolved as a data-driven company that pivots on customer feedback to provide a buying experience like no other. Lulusar was founded by Azfar Hasan, who has been a pioneer in the fashion and textiles business and successfully runs one of the oldest buying offices in the region, Matrix Sourcing, which has served some of the largest brands and retailers in the world since 1992. Currently, the brand is headed by Fawad Shah, who has strong design and retail experience in the industry.