Felix Fernandez

General Manager at Madison Reed

Felix Fernandez is an experienced professional in the beauty industry, currently serving as General Manager at Madison Reed since December 2023. Prior to this role, Felix held multiple positions at Ulta Beauty from February 2022 to December 2023, including Elite Stylist, Service Manager, Master Stylist, and Hairstylist. Felix previously worked at Madison Reed as General Manager from August 2020 to February 2022 and held the position of Salon Manager at Ulta Beauty from August 2018 to August 2020. Additional experience includes a role at SEPHORA from November 2014 to August 2018 in Color, as well as several instructorship positions at Beauty Academy of South Florida, Celebrity School of Beauty, and Nouvelle Institute from 2008 to 2016. Felix holds degrees in Cosmetology from both the Modern Hairstyling Institute and Nouvelle Institute.

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Phoenix, United States

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Madison Reed

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Professional hair color and hair color products with salon-quality results. See for yourself how Madison Reed is transforming the at home hair color experience.