Malherbe Paris
Laura Plouchart has an extensive background in project management within the luxury and cosmetic sectors, currently serving as Chef de projet at Malherbe Paris since July 2022, where responsibilities include managing a portfolio of brands and overseeing all aspects of project development and client relations, including budget management for Parfums Christian Dior. Prior experience includes roles as Chef de projet and Chef de projet junior at Bronson, where Laura managed client relationships for various L'Oréal brands and participated in creative concept development. Initial experience includes an assistant project manager role and a sales advisor position at Princesse tam.tam. Laura holds a Master's degree in Brand Strategy from ESP Ecole Supérieure de Publicité, along with additional qualifications in communication, digital marketing, and commercial management.
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Malherbe Paris
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Since day one, Malherbe Paris has aimed to create new business models and increase brand performance through retail design. And we did. But our vision was always to expand our expertises to better accompany our clients; branding, digital, product, space design, etc. We want to innovate by telling bigger and more powerful stories for brands, creating high esthetic content, high french style decoration. We empower each one of our 180 meta-creative machines around the world; from Paris to Hong-Kong, from Shanghai to New-York, all driven by the idea of experimenting with true innovation. We are part of the digital revolution forging the way of brand experiences in combined worlds: physical and virtual. This revolution is just starting. Brands, Customers, Virtual humans, Artists, Cats, Aliens, YOU! Join us and let's create an entirely new way to tell stories together. We love the future, We love people.