Mamamia
Michelle Fry currently serves as the Brand Integration Lead at Mamamia, a position held since August 2021. Previously, Michelle held various strategic roles at Seven West Media from December 2012 to July 2016, including Strategy Consultant and Integrated Strategy & Planning Manager. Prior to that, Michelle worked at Procter & Gamble in multiple capacities, including Brand Integration Manager. Additional experience includes positions at David Jones, WHSmith, Luxottica Retail, and Pacific Brands, with a foundational role as Marketing Assistant at Procter & Gamble. Michelle holds a Bachelor of Commerce in Marketing from Macquarie University, a Diploma in Business Marketing from Meadowbank TAFE, and a Higher School Certificate from Riverside Girls High School.
Mamamia
Mamamia is Australia’s #1 women’s media brand. Founded in 2007 and still independent today, Mamamia's quality of engagement with well over 7 million Australian women of all generations is second to none, making it a first choice for marketers. Mamamia's content spans the website, over 50 podcasts (the world's largest women's podcast network), social media, newsletters, member panels, Live events and online courses. Ever-evolving to meet women's content needs, Mamamia's purpose hasn't changed since Mia and Jason founded it: to make the world a better place for women and girls.