MarketCast
Stacy Casebier has a diverse work experience with a focus on research and project management. Stacy started their career as an Editorial Staff member at Harrison Company Publishers in 1983 and worked there until 1986. After that, they joined Athaide & Associates as a Project Manager and remained with the company until 1989. In 1989, Stacy joined MarketCast as a VP, Director of Research-Synergistics, where their role and tenure are ongoing.
Stacy Casebier obtained a Bachelor of Journalism (ABJ) degree from The University of Georgia from 1981 to 1983, specializing in Journalism. Prior to that, from 1979 to 1981, they pursued English Literature studies at Vanderbilt University.
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MarketCast
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Based in Los Angeles, MarketCast is a leading provider of marketing research services and data analytics for the global entertainment industry, with additional offices in New York, Boston, Indianapolis, and London. MarketCast works in collaboration with marketers and researchers in the development and execution of their marketing strategies, from early concept exploration through distribution. MarketCast services are available worldwide and include materials testing, such as trailers, TV spots, digital campaigns, and print ads; concept and positioning studies; exit polls; tracking studies; social media analytics; and custom research offerings. MarketCast's subsidiaries include Insight Strategy Group LLC, a leading consumer research and strategy agency that leverages deep expertise anchored in social sciences to fuel brand growth, new product introductions, and service and content innovation and Fizziology LLC, a leading social insights and analytics company.