Marketup
Silvie Kaderka currently serves as the People and Culture Director at Marketup s.r.o., overseeing a team focused on recruitment, learning and development, and office management to align talent acquisition with strategic company goals. Previously, Kaderka worked as an HR Business Partner at Bonami, where a strong emphasis was placed on performance and resource planning, alongside managing complex employee cases. Prior experience includes serving as a Human Resources Specialist at Alza.cz a.s., providing support in labor law compliance and employee training, and a Group Administrator role at Fortuna Entertainment Group. Silvie Kaderka is pursuing a degree at Prague University of Economics and Business while holding a degree from NEWTON University.
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Marketup
We are an independent full-service digital agency that promotes the power of brands and their business growth by linking the world of creativity, data, and technology. Thanks to this mix, we are able to quickly identify the right opportunities in a rapidly changing digital environment and gain a competitive advantage for our clients. We provide the creation of strategies, creative concepts, production, media planning, communication, and advanced data services. We work for major Czech and global brands in more than 10 countries. We plan and execute both performance & branding campaigns for clients from various sectors as A3 SPORT, ABB, AXA Assistance, Billa, Decathlon, Fanuc, Grand Optical, Jablotron, Komerční Banka, Muziker, Orkla, T-mobile, XXXLutz, and many others. We use our own methods and tools and we base our strategies on evidence-based marketing. We apply a transparent and ethical approach. We do not support goods and services harmful to society. We educate clients, professionals, and students through conferences, workshops, training, or our blog. Learn more about Marketup: • Web: http://www.marketup.cz • Blog: http://www.marketup.cz/cs/blog • Facebook: https://www.facebook.com/marketUPcz • Instagram: https://www.instagram.com/marketupcz/ • YouTube: https://www.youtube.com/user/marketupTV