Masan Consumer Holdings
Hoang Y is an experienced trade marketing professional currently serving as the Trade Marketing Manager at Masan Consumer Holdings since December 2021, where responsibilities include leading trade marketing strategies to achieve business objectives. Prior to this role, Hoang Y worked at Suntory PepsiCo Vietnam Beverage from March 2016 to November 2021, progressing through various positions including Senior Channel Development Executive, Trade Marketing Executive - Category, and Sales Planner. Notable accomplishments include leading a loyalty program that contributed over 50% to total contributions and managing promotional activities across significant retail channels. Hoang Y holds a Bachelor's degree in Business Administration from the University of Economic & Law, earned between September 2009 and September 2013.
Masan Consumer Holdings
Founded in 1996, Masan Consumer has grown to become a market leader in the domestic food and beverage industry. A key milestone in our organization occurred on 01 Aug 2003 when we established Masan Trading Corporation with a total charter capital of VND28.5 billion. It marked our first big foray into the domestic market by expanding our manufacturing capacity for local consumption. Today, Masan Consumer is one of Vietnam's largest local diversified food and beverages companies. FMCG companies. We manufacture and distribute a range of food and beverage products, including soya sauce, fish sauce, chili sauce, instant noodles, instant coffee, instant cereals and bottled beverages. Since our establishment, we have developed innovative products in all of our categories, which we have entered with the aim of fulfilling big unmet needs. Some of our pioneering products include Chin-Su, Nam Ngu, Tam Thai Tu, Omachi, Kokomi, Vinacafé, Wake Up, Vinh Hao, Red Ruby, Joins, Homey.