Masan Consumer Holdings
Sarun Phaosathienpan has extensive experience in sensory and consumer research within the FMCG industry, specializing in products such as spices, marinate, infant milk, and yogurt. With a Master's degree in Food Science and Technology, Sarun has worked with companies such as Masan Consumer Holdings, McCormick & Company, RB, Mead Johnson Nutrition, and DutchMill International Research Center. Sarun's expertise lies in applying sensory and consumer science to drive product innovation, quality assurance, and consumer insights, ultimately contributing to the success of various innovation projects in the ASEAN market.
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Masan Consumer Holdings
Founded in 1996, Masan Consumer has grown to become a market leader in the domestic food and beverage industry. A key milestone in our organization occurred on 01 Aug 2003 when we established Masan Trading Corporation with a total charter capital of VND28.5 billion. It marked our first big foray into the domestic market by expanding our manufacturing capacity for local consumption. Today, Masan Consumer is one of Vietnam's largest local diversified food and beverages companies. FMCG companies. We manufacture and distribute a range of food and beverage products, including soya sauce, fish sauce, chili sauce, instant noodles, instant coffee, instant cereals and bottled beverages. Since our establishment, we have developed innovative products in all of our categories, which we have entered with the aim of fulfilling big unmet needs. Some of our pioneering products include Chin-Su, Nam Ngu, Tam Thai Tu, Omachi, Kokomi, Vinacafé, Wake Up, Vinh Hao, Red Ruby, Joins, Homey.