Masan Consumer Holdings
Tuan Nguyen is a seasoned professional in trade marketing with extensive experience in the consumer goods sector. Currently serving as a Senior Trade Marketing Manager at Masan Consumer Holdings, Tuan leads a team to drive the growth of Vinacafe and Wake Up brands through strategic category and channel planning. Prior to this role, Tuan was a Trade Marketing & Digital Innovation Manager at HEINEKEN Vietnam, overseeing key consumer programs across a vast network. Tuan's background includes positions at Nestlé as a Junior Category Manager and Area Sales Manager, where responsibilities spanned from developing trade strategies to managing distributor operations. Tuan holds a Bachelor's degree in Business Administration and Management from the University of Economics HCMC and has participated in various entrepreneurship and market research projects throughout the academic career.
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Masan Consumer Holdings
Founded in 1996, Masan Consumer has grown to become a market leader in the domestic food and beverage industry. A key milestone in our organization occurred on 01 Aug 2003 when we established Masan Trading Corporation with a total charter capital of VND28.5 billion. It marked our first big foray into the domestic market by expanding our manufacturing capacity for local consumption. Today, Masan Consumer is one of Vietnam's largest local diversified food and beverages companies. FMCG companies. We manufacture and distribute a range of food and beverage products, including soya sauce, fish sauce, chili sauce, instant noodles, instant coffee, instant cereals and bottled beverages. Since our establishment, we have developed innovative products in all of our categories, which we have entered with the aim of fulfilling big unmet needs. Some of our pioneering products include Chin-Su, Nam Ngu, Tam Thai Tu, Omachi, Kokomi, Vinacafé, Wake Up, Vinh Hao, Red Ruby, Joins, Homey.