Rikke Hyldsberg Søgaard

Rikke Hyldsberg Søgaard is a seasoned marketing professional with extensive experience in leadership roles across multiple companies, currently serving as Head of Marketing, Brand and Content at Matas A/S since March 2020. Prior to this, Rikke held positions including Head of Sales, Assortment and Marketing at Coop.dk MAD, and Head of Marketing at Irma. Rikke's background also includes a significant tenure as Global eCommerce Manager at B&O PLAY by Bang & Olufsen, where the focus was on enhancing online revenue and optimizing digital engagement. Educational qualifications include a Master class in Digital Strategy from Copenhagen Business School and diplomas in Online Communication and Strategic Communication from Danmarks Medie- og Journalisthøjskole, complemented by a degree in Geography from the University of Copenhagen.