Mattel
Katrina Batalla is an experienced Ecommerce Merchandise Analyst currently employed at Mattel, Inc. since October 2018, where responsibilities include developing digital asset standards for Amazon and branded sites, and managing vendor relations for product information and content analysis. Prior experience includes roles such as Digital Creative Manager at Clothing of Ahnjoonhee, where Katrina directed marketing efforts and styled photoshoots, and Ecommerce Merchandiser at Black Orchid Denim, focusing on site management and inventory accuracy. Other positions range from keyholder roles in retail to various merchandising and buying positions, showcasing a strong background in ecommerce, digital marketing, and customer service. Katrina holds an Associate of Arts degree in Merchandise Product Development from FIDM.
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Mattel
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Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. They create innovative products and experiences that inspire, entertain and develop children through play. They engage consumers through their portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Their offerings include film and television content, gaming, music and live events. They operate in 35 locations and their products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.