Mattel
PJ Lewis is the Senior Vice President and Global Head of Action Figures and Fisher-Price Entertainment at Mattel, Inc., a position held since December 2006. In this role, PJ Lewis leads a significant division contributing approximately 15% of the company's revenue, overseeing product development and demand creation strategies while managing a diverse team across multiple brands and franchises. Previous roles include Vice President of Action Figures and Plush Category Lead, where PJ Lewis achieved record shipping numbers and successfully launched high-profile products, including the Baby Yoda plush. PJ Lewis has extensive experience in strategic development and marketing, contributing to initiatives that drove significant growth for notable brands and categories within the company. Educational qualifications include a BA in History from the University of Pennsylvania, an MBA from USC Marshall School of Business, and additional executive education in digital marketing strategies from The Wharton School. Earlier career experiences include strategic planning at Fox Filmed Entertainment and financial analysis at Hellmold Associates.
Mattel
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Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. They create innovative products and experiences that inspire, entertain and develop children through play. They engage consumers through their portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends®, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Their offerings include film and television content, gaming, music and live events. They operate in 35 locations and their products are available in more than 150 countries in collaboration with the world’s leading retail and ecommerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.