Astrid Alyssa V.

Risk Manager - Digital And Product Marketing Department at Maxicare Healthcare Corporation

Astrid Alyssa V. is an experienced digital marketing professional currently serving as the Digital Marketing Manager at Maxicare Healthcare Corporation since July 2018. In this role, Astrid develops and manages paid social media advertising campaigns on Meta platforms, focusing on content creation, targeting, and optimization to enhance traffic and conversions. Previously, Astrid held positions as Consumer Engagement Manager and Trade Marketing Manager at Maxicare, achieving significant improvements in customer experience and sales growth. Earlier experience includes a Trade Marketing Officer role at Phoenix Petroleum Philippines Inc., and Advertising, Promotions and Media Relations Specialist at Suzuki Philippines Inc. Astrid holds a Bachelor’s Degree in Mass Communication from San Sebastian College - Recoletos de Manila and has furthered education with certifications in Entrepreneurial and Small Business Operations and Integrated Marketing & Communications.

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Maxicare Healthcare Corporation

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MAXICARE HEALTHCARE CORPORATION Live your best life through superior healthcare and excellent customer service Established in 1987 by an esteemed group of doctors and businessmen with the vision to deliver a better healthcare system, Maxicare Healthcare Corporation is one of the pioneers in the health maintenance organization (HMO) industry in the Philippines. As the largest HMO provider in the country, Maxicare continuously provides Filipinos comprehensive healthcare programs via its wide network of medical providers fortified by a strong customer support system. Currently, it services 1.9 million HMO customers across the country from corporate segments and small and medium-sized enterprises to families and individuals via its more than 24,000 affiliated doctors and specialists, 1,400 hospitals and clinics, 1,000 dental clinics, and 180 rehabilitation, dialysis, and eye centers. Consistently the No. 1 HMO* in the country, Maxicare is driven by its vision to serve and provide value to its customers. It is passionate and dedicated to its mission of helping people achieve peace of mind while giving them superior healthcare service so they may live their best lives. Maxicare Healthcare Corporation is registered with the Insurance Commission with license/registration number HMO-2020-03-R. It is part of the Equicom Group, a diversified conglomerate engaged in healthcare, information technology, banking and financial services. *Based on BusinessWorld’s Top 1000 Corporations


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501-1,000

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