Maxx Marketing
Yogan Yoganandan is a seasoned marketing professional with extensive experience across various leadership roles. Currently serving as the Head of Marketing - EMEA at Maxx Marketing since January 2020, Yoganandan oversees marketing strategies for a portfolio that includes prominent brands in toys and licensing. Previously, Yoganandan held the position of Managing Director at ADAM Global, leading an online marketplace for professional business services. Co-founding Kojji, Yoganandan contributed to the development of a real-time deals platform for independent retailers. Other notable positions include Managing Director at DDB, where responsibilities included running the business for MTN across Africa, and Operations Director at MullenLowe Global, focusing on agency operations and equity investment. Yoganandan holds a degree in Business Management with a focus on Management and Marketing from the University of London.
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Maxx Marketing
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Maxx Marketing is a global licensing and product solutions agency serving some of the world's most recognizable brands. As one of the largest producers of originally designed products, Maxx helps differentiate brands by creating marketing programs and merchandising solutions that are tailored to our clients’ business objectives. Maxx Licensing helps clients achieve revenue goals and meet business objectives through well-curated and negotiated copyright/trademark based licensed products and service agreements. We have buy and sell side licensing experience with brands of all types, including TV and film, consumer products, publishing, social media, sports, lifestyle, and celebrity. Maxx Product Solutions helps brands profitably build and extend entertainment properties through thoughtful, innovative and authentic licensed products, promotions and retail activities. We have global experience in designing, engineering, producing and delivering effective, and memorable custom products. Maxx has 11 offices and 6 creative centers worldwide, including London, Barcelona, Toronto, Chicago, Los Angeles, Mexico City, Hong Kong, Shanghai, Shenzhen, Tokyo, and Manila. A career with Maxx allows for tremendous growth and upward mobility. We currently have employment opportunities in a variety of global locations and disciplines, including account management, project management, sales & business development, graphic and industrial design, operations, quality assurance, supply chain management, information systems, and administration.