Vedran Jelaca Jelic

Vedran Jelaca Jelic serves as the Head of Customer Experience & CAC Strategic Operations at Mercedes-Benz USA since August 2016, leading initiatives to enhance customer experience and loyalty. Prior roles within Mercedes-Benz include Department Manager, Vehicle Ordering & Allocation, where responsibilities involved overseeing vehicle masterdata and distribution to over 380 dealerships, and CAC Manager of Product Support & Digital Innovation, where Vedran established a new team to manage operational aspects of the Customer Assistance Center. Previous experience spans international consulting with Mercedes-Benz Consulting GmbH, governance and reporting roles at Mercedes-Benz CAC Maastricht, and a variety of service roles, including customer service representative. Vedran holds degrees from Maastricht University and Universidad Carlos III de Madrid.