M&C Saatchi Performance
Lauren Park is a seasoned professional in the field of App Store Optimization (ASO), currently serving as the Global Head of ASO at M&C Saatchi Performance since November 2017. Previously, Lauren held various roles within the company, including Director and ASO Manager. Lauren's career began at Gamesys, where impactful contributions were made as a Senior Campaign Executive and Social Acquisition Executive from November 2012 to November 2017. Earlier experiences include positions as a Retail Assistant at Next Ltd and an Intern at Into Mobiles. Lauren earned a Bachelor of Science (BSc) degree in Psychology from the University of Kent, attending from 2009 to 2012.
M&C Saatchi Performance
M&C Saatchi Performance is a global performance marketing agency leading the evolution of digital and performance media planning and buying. We work closely with brands to profitably grow and engage their customer base through effective, measurable, evolving media strategies and bespoke, best-in-class client service. Our independence means wearen’t tied to other solutions providing us the freedom to work with the right people and technologies, at the right time. We’re proud to be working with some of the world-leading brands – from traditional to innovative verticals, our measurable marketing strategies deliver a reliable return on advertising investment.