Adam Ferraro

Vice President, Social Media & Communications Strategy (mccann Content Studios) at McCann Worldgroup

Adam Ferraro is a seasoned communications and social media strategist with extensive experience in leading integrated teams and developing innovative content strategies for prominent clients. Currently serving as Vice President of Social Media & Communications Strategy at McCann Worldgroup, Adam has successfully crafted audience engagement and strategy frameworks for renowned brands. Prior roles include Vice President and Senior Director at Performance Art Agency and Ogilvy, where Adam managed large teams and enhanced social media performance for Tier 1 North American clients. Additionally, Adam has a background in education as an instructor at both Miami Ad School and Toronto Metropolitan University, and has contributed to various nonprofit organizations through communication roles. Adam holds a Bachelor of Arts from McMaster University and a Master of Professional Communication from Toronto Metropolitan University.

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McCann Worldgroup

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McCann is a global agency network that delivers strategic marketing solutions, advertising agency models, and advertising campaigns.


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