Monica Aaron

Director Market Operations, Verticals at McClatchy

Monica Aaron is an experienced professional in digital marketing and strategic sales, currently serving as Director of Market Operations, Verticals at McClatchy since March 2023. Previously, Monica held the position of Senior Director of Strategic Sales at Lee Enterprises from May 2022 to March 2023 and has worked as Regional Director of Market Development and Director of Fulfillment & Optimization at Amplified Digital Agency. In 2020-2021, Monica was the Director of Strategic Marketing at Brehm Strategic Marketing Group, focusing on the development of digital agency services, prospect generation, and sales strategies. Early roles include Director of Client Success at McClatchy, Digital Performance & Strategy Manager at Bee Media, and Digital Advertising Specialist at The Sacramento Bee. Monica's expertise encompasses project management, customer success, and digital operations optimization.

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Sacramento, United States

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McClatchy

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The McClatchy Company is a news and information publisher of various publications, such as the Miami Herald, The Sacramento Bee, The Charlotte Observer, The (Raleigh) News and Observer, and the (Fort Worth) Star-Telegram. The Company's segments include Western Segment and Eastern Segment. Its Western Segment consists of its newspaper operations in California, the Northwest and the Midwest. The Company's Eastern Segment consists primarily of newspaper operations in the Southeast and Florida. The Company operates 30 media companies in 29 United States markets in 14 states, providing each of these communities with news and advertising services in a range of digital and print formats. The Company's operations include approximately 30 local media businesses in in over 30 growth markets across the United States that consist of daily newspapers, Websites and mobile applications, mobile news and advertising, video products, publications, direct marketing and direct mail services.


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