medrina
John Sykes has a strong background in business development and sales, with experience in the healthcare and technology industries. John most recently served as the Senior VP of Strategic Business Development for Medrina, where they played a key role in integrating advanced Healthtech innovations and reshaping the healthcare landscape. Prior to that, they were the Director of Business Development at Alliance Homecare, where they focused on providing high-level acute care within a home setting. John also worked as a Practice Management Consultant at the Scheduling Institute, helping clients grow and maintain their businesses through proven processes and team coaching. Earlier in their career, they held roles as a Regional Sales Director at i3 International and a Sales and Marketing Specialist at Liberty Mutual Group.
John Sykes attended the University of Central Florida, where they studied Marketing. John has additional certifications in Google Ads Display and Google Ads Search, which they obtained in 2021.
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medrina
Medrina is dedicated to empowering a unified team of physicians and clinicians with the ability to focus on individualized and comprehensive rehabilitative care. We are proud to be the nation's leading physiatry practice, whose board-certified doctors work in concert with primary care physicians, nurses, and therapists at post-acute and acute facilities to optimize a patient’s treatment plan and overall care. Since our inception in 2010, the growth through our brands Integrated Rehab Consultants, National Health Rehabilitation, Integrative Physiatry, and Radial Health have enabled us to provide coast-to-coast national support. As a result, Medrina was born to represent our unified, collaborative identity. We continue to grow and meet the needs of the changing post-acute industry by utilizing a team-based approach to help manage rehab and address issues that most affect our healthcare partners: re-admission rates, patient outcomes, patient satisfaction, PDPM, and staff training. Adding this enhanced level of care for rehab patients in a sub-acute setting can rival programs found in inpatient rehab facilities (IRFs).