Evan Nicholson

Evan Nicholson serves as the VP, Innovation & Growth Architect at Merkle since August 2012, leading transformative growth initiatives for clients. With a diverse background in digital experience and marketing strategies, Evan has held various leadership roles at Merkle, including Digital Experience Practice Director and Sr. Director of Digital Experience Strategy Group, where responsibilities included managing cross-capability teams and leveraging data-driven insights for enhanced customer experiences. Prior to Merkle, Evan held roles at companies such as AKQA and Rosetta, focusing on mobile strategies and digital marketing solutions for notable clients in industries such as entertainment, finance, and automotive. Evan's educational background includes a Bachelor's degree in Advertising from Chapman University.