Meta
Dafna Garber is a seasoned creative professional with extensive experience in the advertising and technology sectors. Currently serving as Group Creative Director for Reality Labs at Meta since February 2022, Dafna previously held the position of Creative Director at TBWA\Media Arts Lab from March 2016 to February 2022, focusing on Apple. Additionally, Dafna served as Associate Creative Director at Crispin Porter + Bogusky for five years, where contributions included notable brands such as Grey Poupon and Netflix. Earlier career roles include writing for Publicis, specializing in brands like NyQuil and Maytag, as well as at Modernista!, working on campaigns for HUMMER and Cadillac. Dafna holds a degree from Boston University.
Meta
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Meta’s mission is to give people the power to build community and bring the world closer together. Formerly known as Facebook, Meta is now the parent company of Facebook, WhatsApp, Instagram, Messenger, and Reality Labs. Billions of users around the world use Meta apps and products to connect with others, find communities, and grow businesses. Facebook was founded in 2004, initially as a community for colleges and universities. It has since grown into a global platform with features including the News Feed, Stories, Groups, Watch, Marketplace, Reels, Dating, all aimed at helping people share life's moments and discuss what's happening, nurture and build relationships, discover and connect to interests, and create economic opportunity. Instagram was acquired by Facebook in 2012. Instagram Feed, Stories, Reels, Video, Live, Shops, and messaging are places where people and creators can express themselves and push culture forward through photos, video, and private messaging, and connect with and shop from their favorite businesses. Meta has two messaging apps: Messenger and WhatApp. Messenger allows chat, audio and video calls, and Rooms, while WhatsApp is best known as a secure messaging application facilitating private communication. More recently, Meta has moved into the augmented virtual reality space with Reality Labs. Meta Quest lets people defydistance with cutting-edge VR hardware, software, and content. Facebook Portal video calling devices help friends and families stay connected andshare the moments that matter in meaningful ways.